Task
Corporate identity for the Roman pizzeria AMO
Decision
We rebranded the Roman pizzeria AMO. The corporate style was based on contrasting colors of green and pink. We developed a new logo - minimalistic, with smooth lines, and as an additional font we decided on handwritten font Alcott, which adds excitement.
In order to convey love and warmth the brand's core values, the Bureau 1.11 team designed a mascot in the shape of a heart that embraces the logo and epitomizes the AMO slogan: "With love for Italy".
We couldn t leave him lonely, so the second character - Pizzenog - steps in pair with him. The smiling mascot will be happy to see you in the pizzeria or will go to your home on a pizza box.
Content marketing
The design of social networks was developed on the basis of the updated corporate identity