Coffee Shop «Nom Nom»
What we did:

Our main goal was the desire to make the brand «fun and bold» with round «marshmallow-like» shapes. A detailed brief, creative research, clear positioning, and a pinch of playful mood made the logo and descriptor effectively capture the character of the new place.

This case is the best reference for how every element works for the brand with a well-thought-out platform, and ideas, like the letter "o" resembling a bitten donut, come naturally (and are executed by our team).